Vanco

Vanco, a van rental firm, aimed to expand its user base by developing a mobile application that offers an enhanced and personalized user experience. I collaborated with Vanco to create their entire brand identity, from the logo to patterns and all other visual elements, establishing a cohesive and engaging presence.

In addition to branding, I designed the app's UX/UI with a user-centric approach, ensuring that every design decision was focused on the user's needs. This process involved thorough research, wireframing, UI design, and prototyping. The new Vanco app delivers a unique experience by providing users with tailored recommendations and activities based on their preferences, empowering them to create custom routes and plan remarkable excursions.